Last Updated: June 7, 2025
Privacy Policy: This Privacy Policy describes how InformativePicks.com (“we,” “us,” or “our”) collects, uses, maintains, and protects personal information (“Personal Data”). It also discloses non-personal information (“Non-Personal Data”) from users (“Users” or “you”). This occurs on the https://www.informativepicks.com website (“Site”). This policy applies to the Site and all products and services offered by InformativePicks.com.
Fundamentally, we commit to protecting your privacy and ensuring transparency about our data practices.
1. Information We Collect
We collect various types of information to give and improve our services to you.
- 1.1 Personal Data: We collect Personal Data that you voluntarily give to us when you interact with our Site. This includes, for example:
- Contact Information: Name and email location (e.g., when you subscribe to our newsletter, send a contact form, or leave comments).
- Communications: Records of any correspondence or communication you have with us.
- User-Generated Content: If you leave comments on our blog, we collect the data shown in the comments form. We also collect your IP location and browser user agent string. This helps us detect spam.
- 1.2 Non-Personal Data: We automatically collect Non-Personal Data whenever you interact with our Site. This information does not directly reveal you and includes:
- Device Information: Your browser type, operating system, device type, and mobile network information.
- Usage Data: Pages you visit, time spent on pages, referral source, date/time stamps, and clickstream data.
- IP Location: An IP location can sometimes link to an individual. Nonetheless, we typically use it to analyze broad demographic information. We also use it to study site usage patterns.
2. How We Use Your Information (Legal Basis for Processing)
We use the collected information for various purposes, relying on different legal bases depending on the context.
- To Supply and Keep Our Site: We use your data to guarantee the proper functioning of our blog and services. (Legal Basis: Legitimate Interest, Contractual Necessity if offering specific services).
- To Improve Our Site & Content: We use this information to understand how Users interact with our Site. We analyze trends and continually enhance our content offerings based on your feedback and usage patterns. (Legal Basis: Legitimate Interest).
- To Personalize User Experience: Additionally, we tailor content, services, and advertising to better suit your interests. (Legal Basis: Legitimate Interest, Consent for advertising).
- To Send Periodic Emails: We use your email location to send you newsletters and updates. Furthermore, we use it to respond to your inquiries, questions, and/or other requests. If you decide to opt into our mailing list, you will get emails. These include company news, updates, or related product or service information. You also get other things. (Legal Basis: Consent, if you subscribe; Legitimate Interest, for responding to direct inquiries).
- For Analytics and Research: Moreover, we watch and analyze usage and activity trends, conduct research, and gather statistical data. (Legal Basis: Legitimate Interest, Consent for non-essential cookies).
- For Advertising and Marketing: Ultimately, we use data to serve personalized and non-personalized advertisements, as detailed in Section 4. (Legal Basis: Consent for personalized ads; Legitimate Interest for non-personalized ads).
- To Detect and Prevent Fraud/Security Issues: We also use this information to keep the security and integrity of our Site. (Legal Basis: Legitimate Interest, Legal Obligation).
- To Follow Legal Obligations: Finally, we use data to meet any legal or regulatory requirements. (Legal Basis: Legal Obligation).
3. How We Protect Your Information
We adopt appropriate data collection, storage, and processing practices. We implement security measures to protect against unauthorized access. These measures also guard against alteration, disclosure, or destruction of your Personal Data, username, and password. They protect deal information and data stored on our Site. We strive to use commercially acceptable means to protect your Personal Data. Yet, you should remember that no method of transmission over the Internet or method of electronic storage is 100% secure.
4. Sharing Your Personal Data
We do not sell, trade, or rent Users’ Personal Data. We share generic, aggregated demographic information with business partners, trusted affiliates, and advertisers. This data is not linked to personal identification. We share it for the purposes we’ve outlined.
We also share your Personal Data with third-party service providers. This is only to the extent necessary to offer services on our behalf. Examples include website hosting, email delivery, analytics, and advertising. These third parties must keep the confidentiality of your information. They are not authorized to use your Personal Data for any other purpose.
4.1 Advertising and Analytics Partners
- Google AdSense: We use Google AdSense, a third-party advertising service, to show ads on our Site. Specifically, Google uses cookies to serve ads based on your prior visits to our website and/or other websites.
- Google uses advertising cookies. These cookies allow Google and its partners to serve ads to your users. Ads are based on users’ visits to your sites and/or other sites on the Internet.
- Third-party vendors use cookies to serve ads. This includes Google. They base the ads on a user’s prior visits to your website or other websites.
- Users thus, opt out of personalized advertising by visiting Ads Settings.
- You can guide users to opt out of a third-party vendor’s use of cookies. This is for personalized advertising. They can do this by visiting www.aboutads.info.
- Google Analytics: We use Google Analytics to understand how users engage with our Site. Google Analytics collects information anonymously. It reports website trends without identifying individual visitors. You can opt out of Google Analytics without affecting how you visit our site. For more information on opting out of Google Analytics across all websites you use, visit this Google page.
- Other Third-Party Vendors & Ad Networks: As earlier mentioned, we partner with other third-party vendors and ad networks. We encourage you to visit their websites for their respective privacy policies and opt-out options.
5. Use of Cookies and Tracking Technologies
Our Site uses “cookies” and similar tracking technologies. These include pixels and web beacons. They enhance User experience, analyze site usage, and serve relevant advertisements.
- Cookies: These are small text files placed on your device by websites that you visit. They are widely used to make websites work or work more efficiently. They also give information to the owners of the site.
- How We Use Them: Specifically, we use cookies for:
- Essential Site Functionality: To make our Site work correctly (e.g., session management).
- Analytics: To track how users interact with our Site, helping us understand and improve its performance.
- Advertising: To serve personalized ads based on your Browse habits and interests, as described in Section 4.
You choose to set your web browser to refuse cookies, or to alert you when cookies are being sent. Nevertheless, if you do so, note that some parts of the Site not work properly.
6. Your Data Protection Rights
Depending on your location, you have specific rights about your Personal Data. For instance, these include:
- Right to Access: You have the right to ask for copies of your Personal Data.
- Right to Rectification: You have the right to ask that we correct any information you believe is inaccurate. You can also ask to finish information you believe is incomplete.
- Right to Erasure (“Right to be Forgotten”): You have the right to ask that we erase your Personal Data. This applies under certain conditions.
- Right to Restrict Processing: You have the right to ask that we restrict the processing of your Personal Data. This is allowed under certain conditions.
- Right to Object to Processing: You have the right to object to our processing of your Personal Data. This is conditional to certain conditions.
- Right to Data Portability: You have the right to ask for a transfer of your collected data. We can transfer it to another organization, or directly to you, under certain conditions.
To exercise any of these rights, please contact us using the details in Section 10. We will respond to your inquiry within a reasonable timeframe.
7. Data Retention
We keep your Personal Data only for as long as necessary for the purposes set out in this Privacy Policy. We keep it longer if required or permitted by law (for example, for tax, accounting, or other legal requirements).
8. International Data Transfers
Your information, including Personal Data, is transferred to computers located outside of your state, province, or country. It is also maintained on computers in other governmental jurisdictions. Notably, the data protection laws in these other jurisdictions differ from those in your own. If you are located outside India and give information to us, we will transfer your data to India. Please be aware that your data includes Personal Data, which we process there. By submitting your information, you consent to this transfer.
9. Your Acceptance of These Terms & Changes to This Privacy Policy
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. If you continue to use the Site after we post changes to this policy, it means you accept those changes.
InformativePicks.com has the discretion to update this privacy policy at any time. When we do, we will revise the “Last Updated” date at the top of this page. We encourage Users to often check this page for any changes. Staying informed helps you understand how we protect the personal information we collect. Ultimately, you acknowledge and agree that it is your responsibility to review this privacy policy periodically. You must become aware of modifications.
10. Contacting Us
If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at: